The Foundations of IMC Living Lab course challenged students to design an advertising campaign for CyclingSavvy
How could Sustainable Campus and Transportation and Parking Services (TAPS) encourage the Florida State community to think about bicycle safety? This was the question posed to a team of 16 graduate students in the ADV 5007 Foundations of IMC course at the beginning of the Fall 2019 semester as a part of the new Living Lab program.